Saturday, January 3, 2009

Start Your Own Personal Training Business or Nourishing Wisdom

Start Your Own Personal Training Business

Author: Jacquelyn Lynn

Personal trainers aren't just for athletes and the rich and famous anymore. More and more regular folks are realizing they need help to get back into shape, and they are willing to pay the price to get that help. As a result, the fitness industry is booming. A skilled personal trainer with sound credentials and strong interpersonal skills can easily earn $75,000 to $100,000 per year. So if you've been thinking about going into business as a personal trainer, now is an ideal time. Whether you want to start a part-time personal training business, a full-time solo operation, or a substantial company with a full stable of trainers and your own exercise studio, this book is for you. You'll learn:

  • Who is using personal trainers and why
  • The most popular services trainers are offering
  • Requirements and start-up costs
  • The finer points of sales and marketing
  • What to expect during day-to-day operations
  • How to track and manage the financial side
  • How to hire trainers to work for you

You'll also hear from industry experts as well as personal who have built successful operations and are eager to share what they've learned.



Interesting textbook: Troublesome Young Men or Shia Revival

Nourishing Wisdom: A Mind-Body Approach to Nutrition and Well-Being

Author: Marc David

For so many people today food is a source of conflict and confusion rather than a source of nourishment. In the face of a bewildering array of "expert" advice, most of us are no longer sure what, when, or how much is appropriate to eat. Nourishing Wisdom addresses this dilemma by encouraging us to observe what happens when we think about food and when we eat it, and how both our thoughts and the food affect our bodies and emotions. Marc David offers practical ways for us to bypass our habits and free ourselves from such limiting ideas as the existence of intrinsically "good" and "bad" foods and the illusion of a "perfect" diet. He provides a wealth of suggestions for increasing the nutritional value of our meals by revitalizing our senses, and he repeatedly brings us back to the present moment so that we may be in a position to choose what to eat and why. He reveals how our attitude to food reflects our attitude to life itself. He speaks to that deep spiritual hunger in us all.

Nourishing Wisdom is about how to eat rather than what to eat and as such is more useful than just another book on diet or nutrition. In exploring the psychology of food and our true relationship to it, Marc David has written an essential book for anyone who eats.



Table of Contents:
Acknowledgmentsix
Introductionxi
1The Missing Ingredient1
2Changing Body, Changing Diet9
3The Spectrum of Nutrition23
4You Eat What You Are41
5Good Food, Bad Food57
6The Quest for the Perfect Diet65
7The Eater's Mind77
8Body Image93
9The Nature of Habits109
10Cravings119
11Whole Body Eating133
12Natural Alignment149
13The Psychobiology of Chewing155
14The Elements of Sweetness161
15Ordered Eating169
16True Nourishment179

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