Start Your Own Personal Training Business
Author: Jacquelyn Lynn
Personal trainers aren't just for athletes and the rich and famous anymore. More and more regular folks are realizing they need help to get back into shape, and they are willing to pay the price to get that help. As a result, the fitness industry is booming. A skilled personal trainer with sound credentials and strong interpersonal skills can easily earn $75,000 to $100,000 per year. So if you've been thinking about going into business as a personal trainer, now is an ideal time. Whether you want to start a part-time personal training business, a full-time solo operation, or a substantial company with a full stable of trainers and your own exercise studio, this book is for you. You'll learn:
- Who is using personal trainers and why
- The most popular services trainers are offering
- Requirements and start-up costs
- The finer points of sales and marketing
- What to expect during day-to-day operations
- How to track and manage the financial side
- How to hire trainers to work for you
You'll also hear from industry experts as well as personal who have built successful operations and are eager to share what they've learned.
Interesting textbook: Troublesome Young Men or Shia Revival
Nourishing Wisdom: A Mind-Body Approach to Nutrition and Well-Being
Author: Marc David
For so many people today food is a source of conflict and confusion rather than a source of nourishment. In the face of a bewildering array of "expert" advice, most of us are no longer sure what, when, or how much is appropriate to eat. Nourishing Wisdom addresses this dilemma by encouraging us to observe what happens when we think about food and when we eat it, and how both our thoughts and the food affect our bodies and emotions. Marc David offers practical ways for us to bypass our habits and free ourselves from such limiting ideas as the existence of intrinsically "good" and "bad" foods and the illusion of a "perfect" diet. He provides a wealth of suggestions for increasing the nutritional value of our meals by revitalizing our senses, and he repeatedly brings us back to the present moment so that we may be in a position to choose what to eat and why. He reveals how our attitude to food reflects our attitude to life itself. He speaks to that deep spiritual hunger in us all.
Nourishing Wisdom is about how to eat rather than what to eat and as such is more useful than just another book on diet or nutrition. In exploring the psychology of food and our true relationship to it, Marc David has written an essential book for anyone who eats.
Table of Contents:
Acknowledgments | ix | |
Introduction | xi | |
1 | The Missing Ingredient | 1 |
2 | Changing Body, Changing Diet | 9 |
3 | The Spectrum of Nutrition | 23 |
4 | You Eat What You Are | 41 |
5 | Good Food, Bad Food | 57 |
6 | The Quest for the Perfect Diet | 65 |
7 | The Eater's Mind | 77 |
8 | Body Image | 93 |
9 | The Nature of Habits | 109 |
10 | Cravings | 119 |
11 | Whole Body Eating | 133 |
12 | Natural Alignment | 149 |
13 | The Psychobiology of Chewing | 155 |
14 | The Elements of Sweetness | 161 |
15 | Ordered Eating | 169 |
16 | True Nourishment | 179 |
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